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LOP & LOA offers eco-friendly and cruelty-free pet products. This is how the brand name was derived which is to “love our planet and love our animals”. As a vegan, my hope is to live in a world that excludes all forms of animal exploitation and cruelty, and consequently, reduce environmental impact on earth. Coming from Toronto, Canada, I noticed that no matter where you live, it is difficult to find a single pet shop offering quality, eco-friendly, cruelty-free and stylish products all in one place. So here we are, embarking on this journey to be the brand that people would recognize and be the company that strives to lessen our carbon footprint, wherever possible.